Content and digital marketing have taken center stage in the world of business. Almost 70% of marketers today actively invest in content marketing, says the State of Marketing Report 2021 by HubSpot. And this number is only expected to grow as 24% of marketers said they plan on increasing their content marketing investment in 2020…
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When you sit down to write a new blog post, what is the first question that comes to your mind? If you’re a seasoned content marketer, it is probably – what are we writing and who are we writing for? Knowing who your audience is and what they want to read about is paramount in..
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When you talk about a killer content marketing campaign, what is the first name that comes to your mind? For most of us in the content world, it is probably HubSpot. You run a quick Google search on anything content creation and marketing, and there is at least one HubSpot article among the top 10..
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Affiliate marketing is a lucrative business but it is definitely not a cakewalk. Though it can be a great source of passive income, affiliate marketing has its own nuances. According to statistics from 2016, almost 80% of brands have an affiliate marketing program. And Statista says that affiliate marketing spending in the U.S. alone is..
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It’s been over 25 years since Bill Gates coined the phrase “Content is King,”—which is still relevant and holds immense significance to this date. If done rightly, great content attracts users and helps build online credibility. Research suggests that 56% of content marketers agree that blogging is effective, and 10% say it generates the most..
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Narrato
There is a massive difference between how you write email marketing copy and regular emails. While writing email copy, you can’t afford to make mistakes, you can’t take shortcuts, and you definitely can’t let it loose. Why? Because in email marketing, for every $1 that you spend, you get back $42 on an average –..
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Content is proving to be the king of marketing year after year, with content marketing industry posting double digit growth yet again in 2021. And with people glued to their screens, content consumption is also on a massive uptrend. All this is music to a content marketer’s ear. What isn’t is the fight for the..
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If you would like to get your tool added to the list, fill out this form. We will get back to you as soon as possible. When you are running a small business or a big agency, switching between various roles to get things done can be difficult. Whether you keep track of everything in..
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If design is the body, content is the soul of a website. Content plays a crucial role in converting leads into customers and making a website SEO friendly. For web design and web development agencies, a major challenge often ends up being gathering content from clients or copywriters to add to the website. This leads..
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Like most other things in life, starting out is usually the toughest part of the content creation process too. If you want your content creators to really deliver content that packs a punch, the first thing they will need is direction. You have some ideas of what your content should read and look like. Conveying..
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Neelam Goswami
