A blog often occupies the center stage of content marketing for businesses. It is the birthplace of the seed content and builds a unique identity of your brand. It’s no surprise that building a solid blog content strategy is one of the top priorities for every content marketer. According to Hubspot’s State of Inbound 2018..

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The year is almost coming to an end. With just a few more months left, it is high time we prepare ourselves for the top content marketing trends in 2020 that could change how our content performs. The advancements in technology and the changing search engine algorithms give a new direction to content marketers every..

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Businesses today cannot sustain without an online presence. No matter how big or small your business is, having platforms to interact with existing and prospective customers online is imperative. Just having a website or a blog is not enough anymore. With such immense competition, you have to ensure that your website and blog stand out…

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Every blogger has good and bad days. If you have been running a blog for a while now, there surely has been a point where you have experienced a writer’s block. Finding topics for your business blog that will keep your readers engaged is not easy. To add to it, there are hundreds of other..

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According to Pew Research, 26% of US adults are online almost always, and 77% of adults are online several times a day. Although 72% of marketers believe content marketing increases engagement, 65% of content marketers still find it a challenge to produce engaging content; and 62% don’t know how to measure ROI from their content..

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Serious about promoting your blog and gaining traction from it? Then you know how important it is to create new, useful, and relevant content for your audience. Good blog content is catchy, interesting, revisited, and increases readership, followers, and customers. However, it’s an uphill battle hiring good blog writers. Especially so because every blog’s goals,..

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