Digital marketers have mixed emotions when it comes to AI tech. Some fear that AI’s mechanical grip may snatch away their jobs, while others see it as a positive force influencing their careers. Now, what we know for sure is that artificial intelligence is already a big deal in digital marketing. For example, according to..

Artificial intelligence (AI) has many industries excited at its applications and benefits in streamlining work, increasing efficiency, providing more value to customers, and improving profitability. And eCommerce is no different. Thanks to advanced algorithms and machine learning, AI in eCommerce can offer personalized experiences for online shoppers. In this blog, we will explain seven strategies..

Artificial Intelligence (AI) has emerged as a game-changer in the ever-evolving digital marketing landscape, revolutionizing how brands engage with their audience. It cannot be denied that generative AI tools are reshaping the world we live in. What’s so cool is the unprecedented opportunities AI provides for personalization, efficiency, and decision-making in marketing. From automating content..

A powerful LinkedIn headline sets your profile apart. From captivating potential customers to impressing recruiters, the right profile headline helps establish your professional identity. If you’re looking to beat writer’s block and create a professional headline for your LinkedIn profile, keep reading. This guide will show you how to craft a quick, catchy headline that..

In yet another noteworthy achievement, Narrato has been ranked among the top 3 content marketing software solutions in Tekpon’s list of Best Content Marketing Software. Tekpon, the leading online marketplace for SaaS and software solutions, has unveiled its highly anticipated list of the top 10 content marketing software picks, with Narrato securing a spot among..

To get the most out of the content you create, transforming it into different formats that could potentially be more engaging is not a bad tactic to apply. And when budgets are tight, and resources are spoken for, repurposing is a great way to get the most bang for your buck. Other benefits of repurposing..

Managing a team of freelance content writers is not easy. The challenges exacerbate when your team consists of freelance writers. One reason for that is you have less control over freelance writers than you would over full-time employees. That’s why you must know how to manage freelance writers effectively. Are you planning on starting a..

Search engine optimization (SEO) and content marketing go hand-in-hand. You can’t get a coveted first page rank on a search engine results page (SERP) without consistently posting high-quality content. Engaging and informative blog posts, videos, or infographics can be time-intensive and a huge undertaking, especially for startups or small marketing teams. So, what can you..

With the increasing importance of content marketing in today’s digital landscape, having a streamlined workflow is essential to ensure that the right content is produced and delivered to the right audience at the right time. A content workflow involves several stages: ideation, creation, editing, review, approval, and distribution. Proper workflow management can help content teams..

UX is more than just a buzzword. It’s a core strategy content marketers and SMMs alike are embracing to encourage higher content marketing conversion rates. And the reasons for that are threefold. With a key focus on the user, UX content helps brands provide tremendous value, nurture their ideal audiences, and position themselves as leading..