Category :Content Marketing

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There is no second guessing when it comes to the effectiveness of images and videos as marketing content. Visuals are known to drive maximum engagement. This is probably why 70% of companies invest in content marketing that involves some kind of visual marketing, according to a HubSpot survey from 2021. And this is true for..

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eCommerce competition is fierce. Online retailers that maintain their A-game are best poised to win the battle for sales. AI for eCommerce marketing is proving to be a game-changer, improving customer experience and business decisions, helping increase sales and loyalty. This post takes you through the best AI eCommerce tools leading the charge in eCommerce..

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Diving into the world of real estate marketing can sometimes feel like navigating a maze – lots of turns, dead ends, and occasionally, you might even feel a little lost. But worry not! When done right, content marketing can be your GPS to generating quality real estate leads. By combining insightful, valuable content with strategic..

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Cruising into the 21st Century, it’s clear that the use of AI is no longer an uncharted territory. It’s become an exciting destination, particularly for forward-thinking industries like Real Estate. AI tools for real estate marketing have evolved and how! From creating awe-inspiring content to providing virtual home tours to potential buyers, AI has revolutionized..

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Artificial intelligence (AI) has many industries excited at its applications and benefits in streamlining work, increasing efficiency, providing more value to customers, and improving profitability. And eCommerce is no different. Thanks to advanced algorithms and machine learning, AI in eCommerce can offer personalized experiences for online shoppers. In this blog, we will explain seven strategies..

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2020 was an interesting year for the eCommerce industry. When a worldwide pandemic led to physical stores shutting down, online businesses not only weathered the storm but thrived amidst adversity. This sparked a global trend of e-commerce growth, and today, the global e-commerce industry is estimated at $8.8 trillion. This growth brings with it a..

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Artificial Intelligence (AI) has emerged as a game-changer in the ever-evolving digital marketing landscape, revolutionizing how brands engage with their audience. It cannot be denied that generative AI tools are reshaping the world we live in. What’s so cool is the unprecedented opportunities AI provides for personalization, efficiency, and decision-making in marketing. From automating content..

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Learning how to succinctly condense and restate content can be an incredibly valuable skill. It involves choosing the most important and relevant details from a content piece and weaving them together in a narrative that captures the gist of the entire piece. And it’s a skill that is highly sought after in many fields, like..

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Every bit of content on your LinkedIn – posts, articles, or profile sections – plays an essential role. These are not just messages to your network; they’re opportunities for audiences, employers, clients, or partners to get a peek into your personal brand. High-quality LinkedIn content enhances your brand image and credibility, attracting new connections and..

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Imagine you have a store filled with great products, but it’s located on a hidden street with no directions. Without SEO, your content marketing efforts are going to face a similar fate. No matter how high the content quality, without the right keywords and SEO strategies, it remains barely visible to many users. SEO is..