Category :Content Creation

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There is no second guessing when it comes to the effectiveness of images and videos as marketing content. Visuals are known to drive maximum engagement. This is probably why 70% of companies invest in content marketing that involves some kind of visual marketing, according to a HubSpot survey from 2021. And this is true for..

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Does bad grammar affect SEO? To cut a long story short – Yes, it can! Grammar and spelling may seem like trivial factors that should not affect your content’s worth. But when it comes to search rankings, grammatical errors could prove to be lethal. Search marketers and SEO experts often debate whether spelling and grammar..

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Quite often, you will find a blog or an e-book that offers just the right answers you’ve been looking for. But it takes you some digging up to find that the company publishing such immensely useful content itself has a product that could solve all your problems. By that time, though, you probably discovered and..

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When you talk about a killer content marketing campaign, what is the first name that comes to your mind? For most of us in the content world, it is probably HubSpot. You run a quick Google search on anything content creation and marketing, and there is at least one HubSpot article among the top 10..

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It’s been over 25 years since Bill Gates coined the phrase “Content is King,”—which is still relevant and holds immense significance to this date. If done rightly, great content attracts users and helps build online credibility.  Research suggests that 56% of content marketers agree that blogging is effective, and 10% say it generates the most..

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There is a massive difference between how you write email marketing copy and regular emails. While writing email copy, you can’t afford to make mistakes, you can’t take shortcuts, and you definitely can’t let it loose. Why? Because in email marketing, for every $1 that you spend, you get back $42 on an average –..

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Content is proving to be the king of marketing year after year, with content marketing industry posting double digit growth yet again in 2021. And with people glued to their screens, content consumption is also on a massive uptrend. All this is music to a content marketer’s ear. What isn’t is the fight for the..

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If you would like to get your tool added to the list, fill out this form. We will get back to you as soon as possible. When you are running a small business or a big agency, switching between various roles to get things done can be difficult. Whether you keep track of everything in..

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Like most other things in life, starting out is usually the toughest part of the content creation process too. If you want your content creators to really deliver content that packs a punch, the first thing they will need is direction. You have some ideas of what your content should read and look like. Conveying..

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Affiliate marketing is often seen as a source of passive income that does not involve much effort. But those who know what affiliate marketing truly involves, also know that it needs considerable planning and skill. Quality affiliate content is what makes your affiliate marketing endeavors deliver results. Product reviews for affiliate marketing, if written well, have the capability to drive..